StartupKit SaaS- Business Strategy and Planning Tool


StartupKit-saas is an open-source business planning application built with the PHP Laravel framework. It provides product planning, tasks, business model, swot analysis, notes, calendars, and many more. Users can use these features to create their systems for business planning, ideation, and strategy building.

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User Demo URL:

Username: [email protected] Password: 123456

Super Admin Demo URL:

Username: [email protected] Password: 123456

Sign Up Page:

Version 3.7.5 is released.


startup kit

Version 3.6 with gantt chart is released.


startup kit

Version 3.5 is released.


startup kit

Version 3.2 with marketing plan is released.


startup kit

This software is designed to help startup founders to plan their businesses. Founders can discuss product planning with other users so that all the ideas and planning stay in the same place.

startup kit

Version 2.1.9 with Investors is released.


startup kit

StartupKit SaaS- Business Strategy and Planning Tool - 1


StartupKit will help execute ideas faster and more efficiently. With StartupKit-saas multiple users can sign up and manage their workspaces. StartupKit-saas has a super admin portal where the admin can manage the users of the application.

It will help startups save time in researching business models and plans. Business model canvas is usually used by lean startups. They can just create different plans and compare which one performs better over time after getting feedback from the customers.

It helps to keep essential business documents and knowledgebase in the same place. In the absence of a niche system, it gets difficult to track all the necessary documents for a business on a daily basis.

Therefore, a system like a Startupkit can be very beneficial to startup founders to plan better and execute the plan faster. You who buy the software can start a startup and sell this service.


The Business Model Canvas (BMC)

The Business Model Canvas (BMC) is a strategic management tool to quickly and easily define and communicate a business idea or concept. The standard framework for a business-model canvas was developed by Alexander Osterwalder and Yves Pigneur in their book Business Model Generation.

It is a one-page document that works through the fundamental elements of a business or product, structuring an idea in a coherent way. It allows people to get an understanding of your business and to go through the process of making connections between what your idea is and how to make it into a business. Therefore, this tool is very useful to quickly and easily define and communicate a business idea.

There are nine main building blocks in the business model canvas template:

1. Key Partners: The strategic relationships your business creates with other companies or people.

2. Key Activities: Activities or tasks that are integral to operating your company.

3. Key Resources: Assets that are required to operate and deliver your company’s value proposition.

4. Value Proposition: The fundamental need that your company is trying to fulfill for its customers. Why your company exists.

5. Customer Relationships: The type of interactions your company has with its customers and the level of support it gives.

6. Channels: Different methods that your company uses to deliver its products and value proposition to customers.

7. Customer Segments: The different groups of customers that your company interacts with.

8. Cost Structure: How a company spends money on operations. The key costs and level of cost focus for your company.

9. Revenue Streams: Your company’s sources of cash flows.

Swot Analysis

SWOT analysis also called the SWOT matrix, is a strategic planning technique used to help businesses identify strengths, weaknesses, opportunities, and threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis.

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Business Plan

When you start setting up a business, the first thing you should consider is a business plan. You must need a proper business plan to have a business bank account. Even venture capitalists, angel investors, and bankers will ask for a Business Plan if you are looking for investment.

Product/Project Plan

StartupKit gives you a central hub to organize all your business planning work. When all information is in one place, executing ideas becomes far easier.

Product/Project Plan Discussion

Founders/ teams can discuss the product /project. It’s very helpful to know who thinks what so that everyone in the team stays on the same page and it saves huge time and energy


You can add tasks and assign tasks to other users across the same workspace.Tasks have both the table and kanban view. The status can be updated from the status dropdown button from the table. Besides, the status automatically updates when you move the tasks from one board to another

PESTLE Analysis

PESTLE Analysis is an extended model of PEST Analysis. A PESTLE analysis studies the key external factors (Political, Economic, Sociological, Technological, Legal, and Environmental) that influence an organization. It can be used in various scenarios and can guide business decision-makers in strategic decision-making.

startup kit

PESTLE reflects the names of the six general environment segments as follows.

1. Political 2.Economic, 3.Social 4.Technological, 5.Legal 6. Environmental

Porter’s Five Forces Model

Porter’s Five Forces Model is a framework for analyzing a company’s competitive environment. The number and power of a company’s
1. competitive rivals, 2. potential new market entrants, 3.suppliers, 4. customers, and 5. substitute products influence a company’s profitability.

The McKinsey 7-S Model

The McKinsey 7-S Model is a change framework based on a company’s organizational design.

startup kit

The seven key elements of the McKinsey 7-S Model are:1. Structure 2. Strategy 3. System 4. Shared Values 5.Skill 6.Style 7.Staff


Startups need to study a lot regarding the current economics and market. Thus it’s great for them to take notes when they learn something. This note system will help your team learn together. If one team member creates a note, the other team member can learn from it.


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